Ted has more than 30 years of design and development experience around the globe. He is currently Senior Vice President of Asia Design and Product Development at Kids2. Prior to that, he was Vice President of Design/Creatives at Mattel where he spent 11 years leading teams across global campuses taking concepts to successful production across all Mattel brands including Barbie, Hot Wheels and Fisher Price. Ted is a market-driven Design and Development professional who combines his creativity and operational insights to profitably develop, market, and grow brands, categories and products for distribution on a global scale. His leadership philosophy incorporates design, innovation and creative thinking skills in people to sustainably transform organizations. Ted is based in Hong Kong.